Propel Growth with Unique Data-Driven UX Research Services
Appropriate user experience research services are based on decades of UX research expertise. Opt for research specialists who have analyzed hundreds of digital products across a wide range of industries. You will receive extensive assistance in identifying recurring usability issues and user pain points in apps, websites, web apps, SaaS platforms, and other digital products. The quicker you spot problems, the more proactively you can address them to save your valuable time and development resources.
As a responsible UX research consultancy, we customize our services to ensure they align perfectly with your product’s unique needs and research objectives. We first perform qualitative research using techniques like in-depth user interviews, user observation (ethnography), card sorting, etc. to delve into all aspects of the user’s experience, motivations, and pain points.
To back up our findings, we perform surveys, A/B testing, usability testing, and various other forms of data-based quantitative research. Once we have all the data in hand, we go for extensive analysis to identify trends, measure user behavior patterns, and quantify the impact of design decisions. The findings give you actionable recommendations for your product development team.
User Research Services for Notable User-Centric Solutions
We aim to be your go-to UX research consultancy for user experience, product, and market research. First, you get a dedicated research team tailored to your project’s specific needs. This team will assist you in planning, scoping, conducting, and reporting on every phase of the product development cycle, essentially functioning as an extension of your internal team. Define successful market entry strategies, provide detailed reports on all industry-leading products in your niche, and give your team a direct line to your target audience.
Our UX research team employs a diverse range of research methodologies to perform the best-in-class research operations to extract the most relevant and actionable insights from your user base. Then, you can go for data-backed decisions based on actual, user-centered insights.
Ever Improving UX
We perform multiple research sessions, gathering new data points and uncovering new user-insights. Through this iterative, data-based approach to user research solutions, we deliver large amounts of actionable data that empower you to make product decisions that drive success.
Error Free User Persona Mapping
We compile all the data from user interviews, surveys, usability testing, etc., to develop detailed user personas. These fictional representations of your target audience segments will give us a shared understanding of the target users’ characteristics, behaviors, goals, and pain points.
Testing for Usability
From picking participants that accurately reflect your target audience to facilitating interviews, testing sessions, and in-depth data analyses – we do everything to address your user base’s pain points, uncover their unmet needs, and ground your product development decisions in their genuine needs.
Achieving Success with A/B Testing
No more untested design changes. With A/B testing, we eliminate all the guesswork and provide empirical data on which design variations resonate the most with your users. This consistent data-driven validation of all design decisions will ensure your product remains user-centric.
Accessibility Audits for All
Our professionals extensively perform each UX audit as and when required by clients to make the products reach wider audiences.
Optimization of Mobile UX
Our UX research team will conduct heuristic evaluations of your product, assessing its usability against established best practices. We also conduct user tests focused on your mobile user base’s behavior. Based on our findings, we provide tailored recommendations for optimizing your mobile UX.
User Journey Mapping
Our user research professionals create a user journey map that visually depicts all the touchpoints, emotions, and pain points users experience while using your product. Then, we provide actionable recommendations (based on in-depth user data analysis) to optimize the UX at each touchpoint.
Prototype Evaluation for Confidence
Our user experience research company develops high-fidelity prototypes speedily before the actual implementation. You get to test multiple prototypes with users and iterate on its design to ultimately create a highly user-friendly final product.
Why Choose Us
- Result-Driven UX Research Services: We deliver impactful research solutions for our clientele to arrive at the finest design outcomes.
- Data-Backed Services: We use strong data to make design choices, making sure your product meets what users exactly want.
- Customization at Each Step: Each product is special; so we provide customized UX design for startups and big companies or enterprises, giving great results.
Custom-Designed User Research Services by Professionals
Get an edge with a comprehensive suite of research tools, covering both quantitative and qualitative approaches. We leverage traditional research methodologies like contextual inquiries, workshops, stakeholder interviews, usability testing, and heuristic reviews. You can gain valuable user data through intercept surveys, competitive analysis, and in-depth UX research methods like UX benchmarking and UX measurements. This gives you a solid understanding of your user base’s motivations and thought processes. You can avail solutions tailored for startups, and big companies, and also cutting-edge enterprise UX research solutions, designed to cater to different job roles or business domains.
Custom online panels help connect with tech-savvy users and explore new design features/functionalities your target audience may subconsciously want. Our UX research company performs in-depth mobile ethnography, diving deep into the lives of your mobile users. Through research studies, you can reach specific audience segments, like kids, teens, parents, millennials, or even hard-to-reach groups like senior citizens. Since we provide top-notch UI/UX design services, we know what makes design solutions practical and easy to apply.
Technologies and Tools used for Designing
Our analysis team uses tools like Google Analytics, Hotjar, and Crazy Egg to track user behavior on the digital product. We perform A/B testing using tools like Optimizely and Google Optimize to compare multiple variations of our UI designs. Our UX research consultancy also performs card sorting, tree testing, mobile ethnography, and user persona mapping. Our experts use heatmaps as well. These tools help us empathize better with the user and create products that cater to their specific needs. To make the most of these advanced tools and our user experience research services, contact us now!
- Figma
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- Sketch
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- Invision
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- Zeplin
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- Photoshop
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Frequently Asked Questions
A UX researcher investigates user behaviors through methods like interviews and usability testing, analyzes data to inform design decisions, creates user personas, and collaborates with teams to ensure a user-centered design process. Their role is crucial in understanding user needs and refining products throughout development.
No, UX research is not limited to large companies. Businesses of all sizes, including startups and individual entrepreneurs, can benefit from applying UX research principles to understand their audience, enhance product usability, and make informed design decisions. The key is to adapt the scale of research efforts to the specific needs and resources of the business.
The UX research process involves four main stages:
Discovery and Planning: Define objectives and plan research methods, Identify target users and stakeholders.
Data Collection: Execute planned research methods, gathering qualitative and quantitative data.
Analysis and Synthesis: Analyze data for patterns and insights. Synthesize findings into actionable insights, including user personas.
Implementation and Feedback: Share findings with design and development teams. Implement changes based on insights and gather feedback for iteration.
Basic UX Research: $50 to $80 per hour
Standard UX Research: $80 to $120 per hour
Specialized UX Research: $120 to $150 per hour
Large-Scale Projects: $150 to $200+ per hour
The rates may fluctuate based on the specific requirements of each project.
Short Projects: 2 to 4 weeks
Average Projects: 4 weeks to 3 months
Extensive Studies: 3 months or longer
For a more accurate estimation, it’s recommended to discuss the specific details of your project with us.
You can always drop us an email with any question that you might have! We’d be thrilled to help!!